Our Team

Founder of Bella Via, a growth and strategy firm built on the belief that small businesses deserve the same level of strategy, innovation, and competitive power as the largest companies in their industries.

With a career rooted in sales, business development, and strategic growth, Whitney has developed a reputation for helping organizations uncover hidden opportunities, strengthen their sales culture, and build systems that create sustainable revenue. Her approach blends practical execution with strategic vision, allowing businesses to move beyond short-term wins and build long-term momentum.

Whitney brings particular expertise in the automotive industry, where she has developed deep insight into the dealership experience and cultivated strong relationships with vendors, partners, and industry leaders. This perspective allows her to bridge the gap between strategy and real-world application—helping businesses not only plan for growth, but actually achieve it.

At the heart of Whitney’s work is a passion for people. She believes that confident, well-equipped sales professionals are the engine behind every successful company. Through her work with individuals and teams, she helps professionals strengthen their communication, sharpen their skills, and develop the confidence needed to thrive in competitive environments.

Through Bella Via, Whitney partners with ambitious founders, sales leaders, and organizations ready to elevate their growth and rethink what’s possible.

Whitney holds a Bachelor’s degree in Organizational Management from Asbury University. She has been married for nearly two decades and is the proud mother of four children. She is also a passionate advocate for the autism, ADHD, and apraxia communities.

Outside of her work, Whitney enjoys reading, swimming, caring for her growing collection of plants, spending time in nature, and relaxing with her American Bullies.